[Engineering Feature]
The Top 100 Employers In Electronic Design
Which U.S. companies create the most engineering opportunities? Our Top 100 lead the way based on design influence, hiring patterns, rich patent and IP portfolios, and substantial R&D budgets.
Mark David
ED Online ID #15446
May 10, 2007
Copyright © 2006 Penton Media, Inc., All rights reserved. Printing of this document is for personal use only.
Reprints
Lists are wildly popular throughout the publishing world.
Take the Fortune 500, which is highly influential in business. Others have a real impact on our daily lives—Money's Best Places to Live, U.S. News' Best Colleges list, and
Consumer Reports' Best Cars list.
But what kind of list would hold import in engineering? How about the Top 100 Employers of Electronic
Designers? After collecting reams of relevant data, we
weighed various factors to determine the companies that have the most
influence on today's engineering careers (see the table).
Of course, we're well aware that many of you work for startups and
independent design houses that may be the source of the next big thing.
We're also aware that the current state of design requires partnering,
outsourcing, and boutique intellectual property.
Nonetheless, the Top 100 Employers continue to lead the way based
on their established brands and sales channels, patent and IP portfolios,
and substantial R&D budgets. Our research began with the Lexis-Nexis service and the Hoover's and Standard & Poor's databases.
But unfortunately, these sources couldn't provide the latest
information about smaller companies.
Also, finding reliable data about the few, large private
companies in the industry proved challenging. Companies
not based in the U.S., public agencies and research facilities,
and subidiaries and divisions of non-U.S. companies presented some obstacles. And, subsidiaries of U.S. public companies often don't offer numbers separately from their parent
corporations.
In the interest of data integrity, we narrowed the list down
to U.S. public companies, where data would be available
through 10-K SEC filings for both 2005 and 2006. We then
chose specific data categories after evaluating what we could
consistently compare within this public-company universe.
Design-influence dollars came from information generated
by iSuppli, an applied market intelligence research firm that
covers the entire supply chain for the electronics industry.
These dollars reflect the level of semiconductor purchasing driven by electronic equipment design activities at a company. This is a key measure for two reasons. First, it shows the
sheer number of designs made by a company. And more importantly, it reveals the level of success those designs
achieved in terms of how much semiconductor purchasing
they drove.
In addition, we incorporated employee feedback on certain
questions from our 2006 ED Reader Profile Survey. This
original, comprehensive survey included questions related to
employee job satisfaction, including years at the company,
number of promotions, and advancement potential (see electronicdesign.com/eesurvey).
LINE SCORE METHODOLOGY
Our methodology let us
compare disparate company sizes and results for a quick,
top-line view of how companies fared in the chosen data categories. Each category divided companies into segments,
which allowed for a ranking between 1 and 10. These categories included:
- Employee growth percentage (2006 versus 2005)
- Sales growth percentage (2006 versus 2005)
- Operating profit growth percentage (2006 versus 2005)
- Operating profit margin improvement (2006 versus 2005)
- Long-term debt to stockholders equity ratio improvement (2006 versus 2005)
- 2006 total number of patents issued
- 2006 stock price closing as a percentage of 2006 stock
price high
- R&D expense change percentage (2006 versus 2005)
- Design influence on semiconductor spending (dollars)
- Design influence on semiconductor spending percentage
increase
These categories provided a good balance of financials,
human resources, technology, stock market perception, and engineering. We then awarded a maximum 10-point bonus based on employee responses to questions on our 2006
Reader Profile Survey.
The total company line score is a sum
of all category points plus any bonus
points assigned. The maximum would
be 110. Final company rank was based
on total company line score. This
approach focuses on company strengths
while highlighting areas where companies can improve.
WHAT MAKES A TOP COMPANY?
Though these results involved a lot
of number crunching, some surprises
emerged from the spreadsheets. Consider the diversity of our top three—
Apple, Seagate Technology, and
Applied Materials Inc. Reading
between the columns, however, reveals
five key trends.
First, at some point in the product-development and/or sales cycle, our top
companies are involved in an area of
high consumer demand. It could be
semiconductors in general, flat-panel
displays, laptops, iPods, portable hard
drives, or even desktop hard drives.
Consumers want more storage capacity,
portability, and mobility in their audio,
video, data, and computing.
Second, product design and development and improvement are essential.
This is reflected by patent applications
for new technology and processes, R&D
spending increases, and the influence of
their electronic equipment design activities in boosting their semiconductor purchasing year over year.
Third, companies at the top of the
list manage their gross margins well
through improved product mix and
pricing where possible. They keep an
eye on their operating expenses to keep
them in line with their sales increases,
so they don't flush their hard-earned
sales increases away with out-of-control expenses.
Fourth, they manage their balance
sheets well. They don't have excessive
debt, and they do have strong equity
positions. They also make good strategic decisions in terms of acquisitions
and how they finance them. If they
think their stock is undervalued, they
buy some back to try and push the value up. If their stock has had a nice run, much like Seagate's, they issue more to
finance an acquisition such as Maxtor,
rather than going to the banks and
increasing their debt.
Finally, they add human resources
when supported by sales growth.
They're aware of their stock prices, but
they don't run their businesses with the
sole purpose of increasing their stock's
price in the short term. Instead, they
think long term.
WORKING FOR THE BEST
So, all
of this shrewd management and financial health may make for a long and
lucrative career. But will it be satisfying? We took a closer look at employees from the top 25 companies on the
list and compared them to the average Electronic Design reader, as surmised
by our 2006 survey results.
These companies offer more room
for career growth, as their employees
see an average of two to three times
more promotions than the average Electronic Design reader. Yet pressure
is mounting for engineers at these companies, as they more frequently deal
with shrinking product cycles than our
typical reader.
Also, these engineers are somewhat
more concerned with losing their jobs
to outsourcing than our readers. Still,
they remain more positive about their
organizations and say they are more
focused on employee retention, compared to a couple of years ago.
And, finally, engineers in the top
group feel better about being adequately compensated for the work they do,
with 67% feeling they are fairly compensated versus 60% of the overall Electronic Design readership.
Company Profiles
Electronic Design's staff compiled individual profiles of the top companies on the list, as well as other key names in the industry. To see
these profiles, go to the appropriate Drill Deeper numbers:
|
A Closer Look
This report really put our spreadsheeting
skills to the test, as we juggled employee
totals, stock prices, profits, R&D budgets,
and a host of other vitals to finalize the list.
To see the raw numbers in each category for
each company, go to Drill Deeper 15443. For more on
how each company ranked within each of
our criteria, go to Drill Deeper 15444. And
for a more detailed analysis of specific company data, see Drill Deeper 15445. |
|