Kazu Yamada is the vice president and general manager, Custom SoC Solutions Unit, of NEC Electronics America Inc. He has a bachelor’s and a master’s degree in electrical engineering from the Musashi Institute of Technology, Tokyo.
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August 17, 2006[POV: Point Of View] Choose The Right Partner For Your ASIC Life Cycle
According to Gartner Inc., the semiconductor industry achieved record revenue in 2005, and consumer ASICs (14% growth) and wireless ASICs (9% growth) played a significant role. But as the ASIC market continues to grow, ASIC designers face a mounting number of challenges, often requiring the assistance of strategic partners. Time-to-market pressures keep increasing. Global supply-chain management is becoming a bigger problem. And, ASIC design complexities are...
