FlexICs: Bringing flexibility to electronic design

Alex Cronin – Commercial Director, Pragmatic Semiconductor

Alex is an experienced Commercial Director at Pragmatic Semiconductor, with a robust engineering background. Qualified in Electrical and Electronic Engineering from the University of Glasgow, he has a deep technical understanding that he has leveraged throughout a 12-year career at Texas Instruments, prior to joining Pragmatic. In a range of senior commercial leadership roles, Alex has applied his engineering expertise to drive innovative solutions for global customers.

Joshua Young, Senior Product Manager, Pragmatic Semiconductor

With over six years of experience in the semiconductor industry, Joshua is a passionate Senior Product Manager at Pragmatic. He is responsible for the product management and lifecycle management of Pragmatic's Foundry Technology Platforms, which offer customers the flexibility and scalability to design and manufacture their own FlexICs. Joshua holds a BEng Hons in Electronics Engineering from the University of Huddersfield, with a solid foundation in embedded systems and digital integration.

Pragmatic has developed an integrated circuit (electronic ‘chip’) platform that doesn’t rely on silicon. Our revolutionary technology uses thin-film semiconductors to create flexible integrated circuits that are thinner than a human hair and are significantly cheaper and faster to produce than silicon chips. This provides a compelling alternative for many mainstream electronics applications, as well as enabling new applications not possible with silicon.